Headless Commerce Statistics for 2024

Are you considering going headless with your project/business? Good🤘

The headless commerce surge continues redefining the eCommerce landscape, offering enhanced flexibility, better performance, and tailored customer experiences. However, getting all stakeholders on board with the idea of adopting headless architecture (or rather moving away from known monolith solutions) is not always easy.

To help you plead the case to your team, we did in-depth research on the current state and trends in adopting headless and gathered statistics that underscore the momentum headless commerce is gaining. We'll lay it all here and let you asses and interpret the stats.

Let’s dive in!

We’ve talked extensively about headless commerce in our post. In case you haven’t come across the term, the simplest definition of headless commerce is that it is an eCommerce solution where the webshop frontend and the backend are decoupled. The connection between the frontend and backend eCommerce service is an eCommerce API.

Underneath, all is based on , and I invite you to check both of our linked articles for more.

Headless commerce is anticipated to grow at a CAGR (Compound Annual Growth Rate) of 20.5% through 2027, reaching $32.1 billion ​[​].

The market for headless commerce is projected to expand to around USD 2.2 billion by 2023​ []​.

By 2023, it was expected that 57% of organizations globally will be utilizing headless commerce platforms ​[​].

Another study found that 60% of B2C brands planned to adopt headless commerce by 2022 [​].

Also, 50% of B2B businesses surveyed plan on adopting headless commerce in the next 12 months​ [3​].

In 2022 80% of businesses that don't have headless architecture plan to implement it in the next two years ​[​].

Over six in ten retail companies plan to migrate to headless commerce platforms by 2024, while over 20 percent of them already use them [].

Europe and North America hold 63% of the global market share for headless commerce solutions​ [].

The North American region accounted for 35.2% of the headless commerce market in 2020​ [6].

Headless commerce enables businesses to slash time to market by 50%​ [4​].

Platforms of this nature can boost site performance by 30%​ [4​].

Users on a headless commerce platform experience a 34% reduction in time spent on necessary upgrades and bug fixes​ [4​].

77% of organizations with headless architecture say it enables faster changes to storefronts​ [5].

47% of businesses using headless commerce reported an uptick in ROI ​[4​].

Companies utilizing headless commerce are projected to save around $1.4 billion in IT costs annually​ [4​]​.

Businesses employing headless commerce experience a 42% average increase in conversion rates​ [4​].

Only 29% of ecommerce decision-makers fully grasp what headless commerce is and how it operates​ [4​].

In the manufacturing industry, 59% of Statista survey respondents plan to implement headless commerce at their company within two years. 26% have already implemented headless software architecture, and 14% have no plans to do so [].

In the retail industry, 63% plan to implement headless commerce within two years, 12% have no plans to do so, and 22% have already implemented headless architecture [].

For more industry-specific stats, visit Statista.

In 2021, 45% of businesses using headless commerce solutions migrated fully from their existing commerce platforms [4​].

44% of retailers surveyed view a headless commerce solution as a way to modernize their technology stack​ [4].

Tired of scrolling? Need a copy? We hear you, and we've got you covered. DOWNLOAD a .PDF infographic with all the stats for easier offline reading and sharing with coworkers.

Click here to DOWNLOAD the infographic.

The demand for omnichannel digital experiences is driving enterprise headless adoption. These statistics elucidate the influential role of headless commerce in modern ecommerce, propelling businesses towards more agile, performant, and customer-centric operations.

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